BUSINESS MODEL AND SUCCESS vs GEOGRAPHICAL INDICATIONS
are about 3500 productions worldwide which fill the PDO or PGI criteria,
inserted in global recognition of quality and identity differentiation also
designated as Geographical Indication (GI) productions.
These represent an
estimated market value of 54 billion euros (European Comission, 2012) which, due to the differentiations
previously stated, can reach, depending on which market is in question,
valuations in the price of 2,23 times superior to products lacking said
However, the trade
of PDO / PGI products, in the global market, still displays many challenges
(opportunities), maintaining itself, essentially, in the traditional value
chain, parted from the evolution to the new economy (4.0).
From this knowledge, iNTELLIGENT TRADE AGENCY
developed its system that adds other appreciation profiles to these
productions, launching individual and permanent PDO / PGI Exchanges.
Changes with the
and global production, capital gain outlook, market share dispute and the
ongoing market response are some of the profiles that will lead this sector to
levels of market value far superior to previously stated.
iNTELLIGENT TRADE AGENCY intends to apply
successively its system to different PDO / PGI or worldwide GI's, thus
replicating its business model and success.